Bridge the gap between what marketing promotes, what sales pursues, and what LLMs recommend.
Find overlooked pockets of high-fit demand before your competitors do.
Yesterday, marketing, sales and LLM discovery pointed at the same demand. A market event moves high-fit demand to a new place. Marketing and sales keep their old coordinates while LLM discovery surfaces a competitor. The distance between them is the Market Alignment Gap. Kyru realigns all three toward the new demand.
Growth gets more expensive because marketing and sales are pursuing different buyers.
Pipeline stays unpredictable because there is no single pane of glass.
High-fit buyers find competitors first because search and LLMs build a different shortlist.
Three adjacent segments. Same product. Watch where the motion is aimed.
Your GTM, the moving market, and what search and LLMs surface about you. The scan reads one signal from each map, compares them, and hands the finding to the right output.
A scan is only worth running if it can reject an attractive thesis. Each card carries the hypothesis, the evidence for and against it, the question we would put to the executive team, and the internal data that settles it.
For CEOs, CMOs, and growth leaders at B2B SaaS companies in competitive or regulated markets.